Your web site is up and running... now what? Studies show that poor search engine marketing techniques waste the time and money spent building their sites because of no sales results. Without web site marketing search engine promotion no site will ever become a winner. No matter how well designed or developed your site is, it is all irrelevant if no one is able to find you.

AdWords and Sponsored Links - "Pay per click"
Also known as "Keyword Bidding Campaigns," most search engines have two types of results. The first type is the general listings, and lists sites based upon relevance, this is why Search Engine Optimization is crucial. The other set of results is known as "Sponsored links." These links are found at the top of each page, or to the right of the regular listings. It is very likely that your competitors are using these listings to keep one step ahead of you. Successful companies such as Match.com, Ebay.com, and Yahoo.com have all utilized AdWords and Sponsored Links. Now, you can have the benefits of this marketing method with a keyword bidding campaign hosted by MediaVue.

Because we will have a close working relationship with you as our partner, and can find out what keywords are gaining the most attention from your target audience, we know which words we should target. We will present you with a report about the approximate cost and benefit of a bidding campaign. We will show you, on average, how many times per day these keywords are searched for, what % of the time that people actually click through to a website, and what the cost is per click. This will tell you how much it will cost you per visitor. We will then find out how many of your visitors actually contact you, and thus how much each lead costs you. MediaVue can provide you highly precise and accurate information about the cost of each lead. We will help build leads, interested in your business by boosting your visibility in the major traffic veins. More information can be found at Search Engine Marketing .

Search Engine Submission/ Guaranteed Inclusion
Because MediaVue is your technology partner, your website will be as visible as possible to the potential customers that will make your business successful. As part of our standard marketing package, we ensure that your website URL is submitted to all of the major search engines. Because the process of submitting a URL to a search engine is free, MediaVue does not charge for this service, and can quickly make sure your site is known to all major engines.

Equally important, we offer you the option of "Guaranteed Inclusion" in search engine listings. For a price, many search engines provide a guarantee that they will list pages within your website in their search results. The cost of this will vary from one search engine to another, but when you choose to have your listings guaranteed, you know that customers will have your name in front of them.

Cross Links/ Reciprocal links
Among other criteria use when ranking individual websites is the number of similar sites linked to them. Therefore, it is crucial to have other sites with similar content (especially other established, popular sites) linked to your site. This can be a time consuming process. Our promotion pros will do all the legwork for you. We will research non-competitive companies related in some way to your industry and will build a list of reciprocal links. In other words we will ask them to link to you in return for your site having a links page back to them. This is common practice on the web, but requires vigilance and constant updating. You can let MediaVue do the work for you and avoid the hassle of requesting links yourself.

Newsgroup postings
Posting periodic messages to newsgroups is an excellent, cost-effective way to stay in front of your target audience. Posting to newsgroups involves researching appropriate newsgroups to post to, writing messages about the site, and actively participating in newsgroup discussions. Postings are monitored, in applicable newsgroups, which allow commercial postings. Additionally, we will craft signatures for your newsgroup postings and your emails so that your name, address, and promotion message is always a part of the communications you make on the Web.

Competition Tracking - Comparative tactics
Because intelligence pays dividends, MediaVue takes an active interest in tracking what happens on your site. We will monitor what your visitors are doing, how long they stay, what they view, where they come from, how long they stay on the page, what the name of the company was that visited, placing data directly into sales lead management system, providing pro active chat feature, tracking conversions, what pages don’t work and how to improve the site. This is all measured by MVI newest site monitoring device a web 2.0 website monitoring device. We will provide you with detailed information about your site to make sure that you remain ahead. This is part of the service that you can expect when you partner with MediaVue.

Detailed Marketing Reports and Traffic Information
As part of our MediaVue marketing program, we can provide quarterly reports that will outline the work performed for your site. This information will include the status of your site, search engine ranking and updates, strategic links network, as well as a full traffic analysis. If you prefer, monthly reports via email can be provided along with quarterly reports posted in a password protected area of your website.

Additionally, you will have access to a full statistical report about the traffic your website receives. This information will include: total number of visitors, total number of visits, total number of pages viewed, average time spent on your site, the source of traffic, the exit direction of traffic, and much more.

Additional Services
MediaVue can work with you on customized plans as well that may include purchasing advertising on other sites, banners, email campaigns, or other ideas that would be appropriate for your target audience. We would be happy to discuss these alternatives with you.